Privacy Policy
With a view to ensuring transparency regarding the collection, processing, and use of personal data, MPED LTD has prepared this Privacy Policy as a tool to address key questions related to the processing of personal data under the UK GDPR.
As this Privacy Policy forms an integral part of the Terms and Conditions governing the use of the Website, the definitions and terms used therein shall prevail in case of discrepancies.
Who is the controller of your personal data?
The controller of your personal data is:
MPED LTD
167-169 Great Portland Street, London, England, W1W 5PF
Company number: 15100321
(hereinafter referred to as „the Company”).
In connection with specific services provided by the Company, your personal data may be processed by Partners, i.e. entities cooperating with the Company for the performance of contracts and proper operation of the Website.
How and for what purposes does the Company process personal data, and where are they stored?
Legal basis for the processing of personal data: Personal data processed by the Company are collected via the website at: www.mped.co.uk. Data are processed on the basis of Article 6(1)(a), (b), or (f) of the UK GDPR. The legitimate interest of the Company includes building a customer and potential customer base, and establishing and maintaining business relationships.
The data are processed for the following purposes: a) to respond to enquiries submitted via the contact form; b) to perform contracts; c) for marketing purposes (with separate consent); d) for statistical purposes.
Data are stored in the United Kingdom. If personal data are transferred outside the UK, the Company ensures appropriate safeguards in accordance with applicable legal requirements, including to countries that the UK government has not deemed to have adequate data protection. For transfers to the USA, appropriate safeguards such as UK-approved Standard Contractual Clauses (SCCs) are applied.
What types of personal data does the Company process?
Depending on the purpose, the Company may collect and process the following personal data: a) first name and surname; b) email address; c) phone number; d) IP address; e) user login statistics.
Duration of data processing: Personal data will be processed for the duration of the contract. Upon its termination, data used to generate content (e.g. statistics) will be anonymised and stored as business records.
For enquiries submitted via the contact form, data will be retained for a period of 2 years. Where required by law (e.g. limitation periods), data may be retained longer. Log files are stored indefinitely.
Who has access to personal data?
Access to personal data is granted to the Company and associated individuals in relation to service delivery and website operations. Where required by law, data may be shared with public authorities (e.g. HMRC). The Company does not sell, trade, or share personal data for marketing purposes with third parties. Data shared with external partners is strictly for contract fulfilment.
The Company may entrust personal data to the following Partner: a) Microsoft – for services provided via Microsoft Azure.
What rights do you have under the UK GDPR?
Right to access your data: You may request confirmation and access to your personal data processed by the Company. To do so, contact: ukgdpr@mped.co.uk
Right to data portability: Where data is processed automatically based on consent or contract, you have the right to receive it in a structured, commonly used format or have it transferred to another controller.
Right to rectification: You can request correction or completion of your data by contacting: ukgdpr@mped.co.uk
Right to erasure: You may request deletion of your data. If processing remains necessary (e.g. to fulfil a contract), the Company may refuse. Data processing prior to deletion remains lawful.
Right to restrict processing: You can request limited processing of your personal data under certain circumstances.
Right to object to direct marketing: Marketing consent is voluntary and may be withdrawn at any time by contacting: ukgdpr@mped.co.uk
Right to lodge a complaint: If you believe your data is being processed unlawfully, you may file a complaint with the UK Information Commissioner’s Office (ICO): https://ico.org.uk/
Automated processing: Your data may be subject to automated processing (including profiling) for marketing purposes. However, it will not produce any legal or similarly significant effects.
Cookies: Our website uses cookies to tailor content, optimise website use, identify devices, create statistics, and maintain sessions. You may disable cookies via your browser settings. Blocking cookies may affect website functionality.
Log files: User logs are collected and stored indefinitely for administrative purposes and performance monitoring. These are accessible only to the Company. Anonymised statistics may be generated from log files.
Contact: For any queries, contact: ukgdpr@mped.co.uk
Privacy Policy Updates: This Privacy Policy may be updated due to legal or technological changes. The latest version will always be available on our website.
Effective date: 1 July 2024